Putting Viva Magenta Into Your Makeup Look
If there is one thing that Minneapolis Makeup Artist & Founder, Jessica Mae, loves its bold colors and fun looks.
“I am personally obsessed with the year’s Pantone Color of the Year for 2023, Viva Magenta! There are so many ways you can wear this color!”
~ Jessica Mae, Professional Makeup Artist
Makeup Artist and Founder of WarPaint International demonstrated fun and easy makeup tips on Channel 5, Twin Cities Live on Monday, January 23rd, 2023. The airing of the news segment is done entirely live on camera so the techniques need to be easy for viewers to do and able to fill the time requirements of the program. So Jessica demonstrated 3 simple ways to incorporate ‘Viva Magenta’, the Pantone Color of the Year for 2023 into your daily makeup look.
“One of the things I love the most about Viva Magenta is the feeling or attitude it creates within you when you wear it. It’s a powerful color that boosts confidence and swag - at least for me… It’s boldness, with a feeling of fun”, said Jessica Mae.
Watch the Segment
View the full Twin Cities Live segment below.
Viva Magenta Makeup Tips
While you can certainly wear all three of these items at once for a monochromatic style, I prefer to wear one at a time. However, there are no rules when it comes to makeup in my opinion, so try one or all of these. You do you!
Eyes
Swipe a bit of viva magenta on your eyes. I like to focus on the outer corners of the eye with this shade while keeping the rest of the eyeshadow light in color in order for the magenta to really pop! The palette I’m using today is Blushing Berries from Dose of Colors. This is a great palette that you can create an array of looks from.
Blushing Berries by Dose of Color. $32 from Camera Ready Cosmetics.
Cheeks
An easy way to switch up your makeup routine without needing to invest in additional tools (if you don’t already have them) is using a cream blush. I love this Halo cream cheek and lip tint from Smashbox, in Pomegranate, to bring some Viva Magenta vibes to your cheeks.
Pop a small amount onto your cheeks using your fingertips. It’s a buildable color so you can have it be as subtle or dramatic as you want. Bonus, this formula doubles as a lip tint.
Smashbox ‘Pomegranite’ Halo Cream Cheek + Lip Tint. $28 from Camera Ready Cosmetics.
“It gives you that “just bitten” appearance”
Lips
Speaking of lips, I love a power lip. This is perhaps the reason I’m so pumped about Viva Magenta being this year’s Pantone Color of the Year 2023. I found a fabulous lipstick that’s a balm lipstick hybrid from VIOLETTE_FR. It gives you that “just bitten” appearance and with their color Sucette you get that soft but powerful effect. To wear during the day, I recommend applying lightly and then applying heavier to amp up your look for a night out.
Bisou Balm Sheer matte Lipstick. $28 on on their website.
Makeup For Weddings
The team at Twin Cities Live asked Jessica if she sees the bold color trend being used in bridal makeup artistry and the answer is yes! However, many spring and summer brides tend to follow the whimsical, soft fairytale natural makeup look. Our fall and winter brides like to step outside their box and try bold looks, cat eyes, and vibrant colors.
Getting married? WarPaint International has beauty teams in a few places. Book Makeup Artists in Minneapolis and St. Paul, Makeup Artists in Jacksonville, Florida, Makeup Artists in Chicago, and Makeup Artists in New York City for your wedding day beauty services. We also offer on-site hairstyling in downdo/blowout styles or complex updo and specialty hairstyles.